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January 19, 2016

Search Engine Optimization (SEO) is something all translators can do for their own website. You only need to select keywords based on the profile of your current and potential customers and place them in your page.


Long Tails


In my previous posts, I gave some tips on how to research relevant keywords for website translation.


In order to start optimizing...

December 21, 2015

Recently, a client running a Spa asked me to localise his website. It happened that I asked him: “Would you like clients to find your website in Spain?” As you can imagine, the answer was yes.


I suggested doing keyword research for Search Engine Optimization (SEO) purposes. Why? Because it helps customers to find a website in different countries.


In this...

November 25, 2015

Translation agencies use LinkedIn to check on potential translators, but more important they also look for new translators on this social network.


You can easily increase your presence on LinkedIn, appearing in relevant positions in search results when potential clients look for candidates like you using search engines like Google.


Do you want to know ho...

July 22, 2015

Internet users in foreign markets prefer to conduct searches in their own language. This is the reason why companies need to provide a multilingual website that covers the languages of the targeted markets.


Translators must assess what words and phrases potential customers would enter into search engines when they are searching for products in the target...

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